Services

Our strength at Citigate Dewe Rogerson is our ability to respond to all of our clients’ communications issues and challenges with any target audience. Our consultants work together to ensure that clients are given the best and widest advice. Our overriding concern is to help our clients achieve their business objectives.

Financial Communications

Our mission is to help any company, or organisation, communicate to best effect with all its different financial audiences, providing high-level strategic media and investor relations consultancy. Based in London, we have a global reach, working with our sister Citigate companies across all the world's major business centres to provide clients with best practice communications solutions.

Read more about CDR's track record in financial communications

Grant Ringshaw writes about 'Riding out the credit crunch' (PDF download)
PR Week Article

Investor Relations

Faced with an increasingly active investment community, more sophisticated trading strategies and reduced transparency of ownership, the need for effective investor relations is greater now than ever before.  Citigate Dewe Rogerson can help you understand, and meet, that need.

Read more CDR's track record in investor relations

Think Piece - What behavioural  finance tells us about communicating to investors

A series of briefings by Citigate Dewe Rogerson on communication for investor relations professionals that draws on the principles revealed by behavioural finance.

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Investor Relations Survey

An annual survey by Citigate Dewe Rogerson that brings clarity to debates on investor relations issues.

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M&A

Citigate Dewe Rogerson is ranked as a top tier m&a advisor, with experience across all industry sectors. Recent deals range from high profile cross-border transactions, hostile situations, public-to-private and regulatory advisory work. As a global financial public relations consultancy, CDR is a trusted partner for any corporate, investment bank, private equity or law firm involved in a major transaction.

Read more about CDR's track record in M&A advisory

IPO/ Share Offers

By any measure Citigate Dewe Rogerson is the recognised global leader in international share offer communications. 

With a 25 year track record of success, we've helped raise over US $500 billion in 250 major offerings for issuers, private equity sponsors and governments in the UK, Western Europe and Asia and in CEE, CIS, Russia and other emerging growth markets.

Our team comprises the most experienced advisers in the industry with unrivalled expertise in running successful press, analyst and investor relations in the uniquely challenging equity offering environment.

Read more CDR's track record in IPO/ share offers

Emerging Markets

Citigate Dewe Rogerson is the global leader in emerging market financial communications. For almost 20 years it has worked with companies, institutions and governments from new markets, helping them to build their relationships with international audiences. In that time it has undertaken many of the largest transactions in this field, including IPOs establishing new records in different markets and many ground-breaking projects, such as the first international listings by companies from the Middle East, Russia, Hungary, Egypt and many other countries.

Read more about CDR's track record in emerging markets

Shareholder Activism

Debt Markets

Citigate Dewe Rogerson acts for a number of clients with exposure to a variety of debt markets and instruments. The firm has acted for corporates as well as bondholders and other creditors in a number of high profile financial restructurings, some of which involved complex litigation support. Effective support in these cases involves a rapid understanding of specialist finance and then careful execution of the communication strategy taking into account a number of audiences including, very often, the holders of equity. Citigate Dewe Rogerson also acts for corporates looking to improve their credit ratings and, more generaly, to communicate their strengths to potential debt providers.

Litigation Support

Drawing on all the expertise and resources of a global financial public relations consultancy, our specialist Litigation Support team has built its reputation on its proven ability to deliver successful communications solutions to corporates and law firms. With experience in everything from advising on strategies to encourage settlement to  reputation issues and employment tribunals, our team is trusted for its discretion and understanding of all the sensitivities surrounding the legal process.

For capital markets - read more

Events and Logistics

Crisis Communications

Crisis situations demand clear analysis, sound judgement and most importantly, experience. Citigate has been advising company boardrooms for over twenty years. Our financial media and investor relations expertise has proved invaluable for clients seeking to protect shareholder value in a wide range of situations including profit warnings, boardroom disputes, chief executive change, employee litigation, fraud, competition enquiries and trade union campaigns. 

Read more about CDR's track record in crisis communications

Public Policy

In the summer of 2007 Citigate Dewe Rogerson established a specialist public policy division to help its clients understand and negotiate the political, parliamentary and regulatory issues which routinely affect their business and reputation. The division works with clients to minimise immediate and longer term threats to their organisational or business success and the maximisation of their shareholder value.

'Get ready for a blue future'  (PDF download)
PR Week Article by Simon Nayyar.

John Mullin, Director, CDR Public Policy Edinburgh discusses the implications of the Calman Commission Report on Devolution  (PDF Download)

'Preparing for government' (PDF download)
PR Week article by Simon Nayyar.

'Continuity versus Change' (PDF download) 
PR Week Article by Simon Nayyar

Read more about CDR's track record in Public Policy

Corporate Communications & Reputation Management

Citigate Dewe Rogerson partners with its clients with the core belief that public relations must support business strategy.  We exist to help manage and protect the reputations and business product portfolios of our clients. We deliver campaigns with huge business impact. We develop reputation management programmes and sophisticated corporate communications plans powered by unrivalled sector knowledge, intelligent use of knowledge and clear industry insights.

Read more about CDR's track record in corporate communications & reputation management

Brand Management

Launching Products and Services

Citigate Dewe Rogerson has a wealth of experience in supporting the marketing of new products and services for clients of all sizes across all industry sectors.  We understand the important role that public relations plays in launching a new offering and how it can give a product or service the ‘edge’ over the competition.  Regardless of whether your audience is business or consumer, we will develop a creative public relations campaign that achieves maximum media exposure.

Read more about CDR's track record in launching products and services

Business-to-Business Communications

Citigate Dewe Rogerson understands the complexities of the Business to Business (B2B) marketplace and has had considerable success in supporting campaigns across all major industry sectors for both small and larger firms.  Our focus from a public relations perspective is to positively impact our clients’ bottom line.

We recognise that B2B public relations play a significant part of our clients marketing and communication requirements.  This can span campaigns to win business and drive sales, to initiatives which enhance and protect a company’s value with its key stakeholders.

Read more about business-to-business communications

Thought Leadership

Nowadays products, services and even business models can be copied and very quickly. What competitors can't do is copy a company's view of the world, its attitude and ideology. In the modern marketplace companies will position and distinguish themselves from their competition with their ideas about the society they operate in. Customers don't just buy from companies anymore, they buy into them.

Citigate Dewe Rogerson helps its clients articulate their views on critical issues and build their authority with all the audiences that can influence their business. 

Read more about CDR's track record in thought leadership

Digital Media & PR

CDR’s digital PR team specialises in bridging the gap between traditional public relations and the volatile world of online communications.

The world of digital PR (sometimes known as online PR or social media marketing) is moving quicker than ever before, leaving businesses in a quandary about what the right tools are and whether the time investment produces any return.

Own research finds that whilst most marketing decision makers are enthused by the possibilities of digital PR, they are held back by the lack of budgets, the right skills and an understanding of return on investment.

At CDR, we aim to address these concerns by providing an integrated approach, working in tandem with traditional PR, to manage your reputation and deliver business benefits.

Our approach to digital PR is built on four key elements:

1. Listen – we employ buzz monitoring tools to work out exactly what is being said and the sentiment towards your brand

2. Engage – we identify key influencers across multiple channels, whether it’s blogs, Twitter, forums or social networks, and build meaningful relationships

3. Enhance – we believe that digital PR can play an important role in search engine marketing, in particular natural search (SEO), forming an integral part of your overall online strategy

4. Create – where appropriate, we create content that adds value - from social network applications to viral video content

Decision making in the consumer and B2B world today is now much more dynamic, and buyers are sceptical of spin: honesty, openness and maintaining a dialogue goes further than just sending message to your audience. Digital PR, working as part of a core PR programme, embraces these changes and provides a platform for effective communications.

Click here to see interviews with Guy Ruddle, editor of Telegraph TV and Jon Bernstein, multimedia editor of Channel 4 News

Read more about our track record in digital media

Research

Citigate Dewe Rogerson was the first communications company to have its own in-house research team. As such we have a unique understanding of the issues and requirements of research for communications, particularly with corporate, consumer and investor audiences. This places us in a strong position to understand and monitor the drivers of corporate reputation.

CDR’s research team provides consultancy for ad-hoc research projects and syndicated surveys to support public relations activity and inform business decisions. 

Read more about CDR’s research capability